If you decide to send or show your items in a personalized cardboard box, you’re already one step ahead of the competition. Yes, cardboard is a very common material for packing these days. In a recent Ipsos survey, 71% of consumers said they would be more likely to buy products from companies that used cardboard tube packaging or paper packaging rather than bubble wrap or plastic. 

A product has an aura of luxury or greater quality, according to 63% of respondents, when it is packaged with paper and cardboard. You need to construct a unique design box that is both practical and creative if you want to get the most out of this powerful marketing tool.

Unique and Ingenious Custom Design Boxes To Get Inspired

The greatest strategy to persuade prospective customers to purchase your priceless goods is via excellent bespoke packaging boxes. Right now, if you want to give your goods a fresh brand identity. Let’s review the box design concepts you need to consider while creating your own packaging boxes.

Design Concept No. 1: Custom Packaging Boxes Must Safeguard The Packed Products

The first and most important thing is that the contents of your box must be sufficiently protected. If nothing else, make sure the contents are kept safe throughout transportation using your own packing design. This suggests that you need to make your box sturdy and unbreakable. If your breakable items—like electronics, glassware, etc.—arrive undamaged, a beautiful box will be appreciated by all.

Design Concept No. 2: Make Use of the Available Space

Not making the best use of available space is the one packaging design mistake that most brands commit. Think of your packaging box design as a blank canvas from which you may craft something useful for the customer. Thus, when creating a packaging box, make use of every square inch that is available.

Design Concept No. 3: Information Must Be Provided By A Specially Designed Box

Your custom-designed box’s contents need to be appropriately labeled. When people pick up these boxes, they want to know what’s inside, so if there’s room, include information about what’s inside, like parts lists, expiration dates, or usage guidelines. Furthermore, personalized packaging boxes are great places to incorporate specific business information.

Design Concept No. 4: Take Customer Experience Into Account

While designing the packaging for your precious goods, take the experience of your customers into account. Consider how unique box designs catch your eye and put yourself in your client’s shoes. Now, when you’re designing your bundle, think about the comparable experience.

Design Concept No. 5: Keep in Mind the Important Details

Some designers overuse details while creating packaging. We’re not saying it’s a bad thing, so use it if this type of package design is necessary for your goods. Nevertheless, we recommend that you include all pertinent product information, such as the brand name, product name, ingredients, company logo, and manufacturing details.

Idea No. 6 for Design: Tell a Story

Think about telling a story using the packaging design boxes. When the story your packaging design tells is engaging, the customer will be aiming to know more about your offering. One of the best ways to establish some relationship with your customers is to tell them your story and introduce yourself.

Idea No. 7 for Design: Make It Special and Condensed

If your product is little, your bespoke packaging should have a compact design. It makes straightforward storage and shipping of your goods possible. Reducing waste and emphasizing sustainability ought to be every business’s credo.

Design Concept No. 8: The Interior Significance Of The Custom Package

Customers will definitely look inside the package when they open it, so why not seize the opportunity to impress them with your creativity there? Create your own packaging and include special information inside to improve the unpacking experience for clients.

Design Tip No.9: Utilize An Eye-Catching Form

Use eye-catching and appealing designs to draw in the intended audience. Boxes do not require cuboids. It’s not strictly forbidden to have a triangular, hexagonal, or any other form box; they are primarily rectangular in shape to facilitate storage and transit. Many firms also employ the prism-shaped box concept to display their items at retail establishments.

Idea No. 10 for Design: Experiment with Fonts

Adding a captivating typeface to your custom box design is one method to make it look better. The key is to leave a lasting impression, whether you choose a modern or antique, whimsical or serious, or traditional appearance. Choosing the right typeface will help people recognize your brand more.

Design Concept No.11: Take a Look at Different Methods

Sometimes it’s a good idea to use your imagination! Potential customers should be drawn in by your unique packaging design. Think about creating your product in a way that breaks stereotypes and presents it in an innovative way.

Design Concept No.12: Give Them An Advance Look

Cutout windows are intended to provide prospective customers a glimpse into your products and sometimes even the opportunity to handle them. Food products usually have custom die-cut windows so you can see what you’re purchasing. The window patching method produces them. 

Design Concept No. 13: Utilize a Limited Color Palette

Utilize any color in the rainbow; you don’t need to utilize them all to make your boxes interesting. To create a more sophisticated and understated look, think about utilizing several shades of the same color. For example, ombre is a popular custom box design idea that has been applied to anything from painted walls to cakes and hair color.

Design Tip No. 14: Enclose Your Personalized Boxes With A Decorative Or Practical Object

Another affordable packaging box design option is branded or colorful packaging tape. Packaging tape can be used to handle advice, market other products, deter theft, and advance brands. Any firm can take advantage of this low-cost, low-commitment alternative because personalized packing tape can be acquired in modest quantities.

Design Concept No. 15: Utilize A Personalized Stamp

Yes, having beautifully crafted custom boxes printed in a range of colors or with your brand stamped on the sides would be amazing. However, not every business can afford it. Don’t worry, though; practically any business can incorporate reasonably cost design elements into the layout of their custom cardboard box. If you want a simple design or are on a tight budget, a bespoke stamp can be a smart choice.

Final Thoughts

Boxes and other packaging materials are vital marketing elements that shouldn’t be overlooked. Thoughtful box design strategies, like the ones mentioned above, can help you attract new customers and retain current ones. But our experts at Print Monkey can help you get a premium packaging design if you’re short on time and don’t have any original design ideas!